One price that never changes: 0% on every deal
Does First FMCG take a commission on transactions?
First FMCG charges 0% platform commission on every transaction between users, on every plan — Basic, Pro, and VIP. The subscription tier you choose unlocks scale features (pricelist upload, unlimited offers, team accounts, larger AI search quota) but does not change what you pay on a closed deal. When on-platform payment processing ships, it will likely run through a third-party provider such as Stripe at that provider's standard published rates; First FMCG does not add a commission on top.
Three plans, side by side
Basic is free forever. Pro and VIP are paid monthly subscriptions — pricing will be announced ahead of launch. All three plans include 0% commission on transactions.
Basic
Test the platform, trade on your own terms, zero commitment.
- Manual offer posting (enter products by hand in the UI)
- Up to 20 active offers
- 1 user account per company
- Standard AI search quota
- 0% commission on every transaction
Pro
For active traders with real catalogs and small teams.
- Everything in Basic
- Pricelist upload — Excel, PDF, CSV up to 10 MB, parsed by AI
- Unlimited active offers
- Up to 3 user accounts per company
- Larger AI search quota than Basic
- 0% commission on every transaction
Pro and VIP pricing will be announced ahead of launch. Join the waitlist to be notified.
What's free forever, across every tier
The move from “free core features forever” to subscription tiers changes what features are gated — not what the platform charges on a deal. Here is what remains permanent on Basic, Pro, and VIP alike.
0% platform commission — on every plan
Basic, Pro, VIP — the cut on a closed deal is always zero. The tier you pay for does not change what you pay on the transaction itself.
AI sourcing search on every plan
Search is available on all three tiers. Basic has a standard quota, Pro gets a larger quota, VIP gets the maximum. None of them charges per query.
Structured enquiries and messaging
Accept / decline / negotiate, with file attachments in-thread. Not gated by tier — the core trading flow is free on Basic.
Landed-cost ranking and multi-currency
Road and sea freight folded into results; EUR, GBP, USD everywhere. Available on every plan.
What does First FMCG give you for free?
Every plan — including the free Basic tier — includes 0% platform commission on transactions between users, AI sourcing search, landed-cost ranking on road and sea freight, structured enquiries with accept / decline / negotiate, built-in messaging with file attachments, and multi-currency pricing in EUR, GBP, and USD. Paid tiers unlock scale (pricelist upload, more offers, more seats, larger AI quota), not the core trading flow.
When to upgrade from Basic to Pro
Three concrete signals that the Basic plan has stopped fitting your operation.
You have more than 20 SKUs to list
Basic caps active offers at 20 and asks you to enter products by hand. Pro unlocks unlimited offers and pricelist upload — drop an Excel, PDF, or CSV up to 10 MB and the AI parser extracts products, EAN, pricing, MOQ, and stock automatically.
More than one person in your company trades on the platform
Basic is single-seat: one user account per company. Pro allows up to 3 user accounts per company, so a small sales or sourcing team can work in parallel on the same pipeline.
You are actively sourcing and hitting the Basic AI search quota
Pro gets a larger AI search quota per month — right fit if sourcing is a daily activity rather than an occasional check.
When Pro is not enough — VIP
Two scenarios justify the jump from Pro to VIP: large distribution teams (Pro's 3-seat limit is too tight) and heavy AI usage (Pro's search quota is not enough for the team's sourcing volume).
Up to 15 user accounts per company
For distribution teams where multiple buyers, sales reps, or category managers need individual logins against the same company pipeline.
Maximum AI search quota on the platform
For teams running high volumes of sourcing queries per month, where Pro's larger-than-Basic quota is still the bottleneck.
Comparison with Faire, Ankorstore, and Alibaba
Every B2B marketplace in this comparison has pricing tiers of some kind. What differentiates First FMCG is not the absence of tiers — Pro and VIP are paid subscriptions — but the permanent 0% commission on every deal, paired with a free Basic tier that competitors do not offer.
| Marketplace | Transaction commission | Tiers / subscriptions | Payment processing | Listing fee |
|---|---|---|---|---|
| First FMCG | 0% on every plan (Basic, Pro, VIP) | Basic free forever; Pro + VIP are paid monthly subscriptions | None today; third-party processor (likely Stripe) at standard rates on future on-platform payments | None |
| Faire | Up to 15% on first orders; 15% on repeat orders in some programs | No seller subscription; retailers enjoy net-60 terms | Included in commission | None |
| Ankorstore | 0% platform commission | No seller subscription | ~3% payment processing on every order | None |
| Alibaba | Varies — Trade Assurance fees, transaction fees on Alibaba.com Pay, keyword ads | Gold Supplier / Verified Supplier memberships are effectively subscriptions | Varies by method | Membership-based |
Which B2B marketplace has a free tier and 0% commission?
First FMCG is the only option in the FMCG vertical combining two things: a free Basic tier (no card required, up to 20 active offers, 0% commission) and a permanent 0% platform commission that extends to the paid Pro and VIP tiers. Faire charges up to 15% commission; Ankorstore waives commission but adds ~3% payment processing per order; Alibaba layers Gold Supplier / Verified Supplier memberships, Trade Assurance fees, and keyword ads on top of transaction fees.
Payment processing — when it ships
On-platform payments are not yet shipped. Today, buyers and suppliers settle deals off-platform — bank transfer, wire, existing supplier terms — and First FMCG charges nothing to either side.
When payment features do ship, they are expected to run through a third-party provider such as Stripe at that provider's standard published rates — not ours. First FMCG will not take a platform commission on top of those processing fees. That is the cost of moving money, not a First FMCG cut.
If you continue to settle off-platform — bank transfer, supplier credit terms, existing agreements — you pay First FMCG zero on the transaction regardless of whether you are on Basic, Pro, or VIP. That option will remain.
FAQ
How much does First FMCG cost?
The Basic plan is free forever — manual offer posting up to 20 active offers, one user account per company, and standard AI search quota. The Pro and VIP plans are paid monthly subscriptions that unlock pricelist upload, unlimited offers, and multiple user accounts per company. Pro and VIP pricing will be announced ahead of launch. What never costs anything on any plan: 0% platform commission on every transaction between users.
Is there really no commission on deals?
Yes. First FMCG takes 0% platform commission on every transaction between users, on every plan — Basic, Pro, and VIP. The tier you pay for does not affect what you pay on a closed deal. When on-platform payment processing ships, it will likely run through a third-party provider such as Stripe at that provider's standard published rates — First FMCG does not add a commission on top of those processing fees.
What are the limits of the Basic (free) plan?
Basic is designed for small operators testing the platform: up to 20 active offers at once, manual offer posting (products entered by hand in the UI — no file upload), one user account per company, and a standard AI search quota. You still get 0% commission on every deal you close. If you need pricelist upload, more than 20 active offers, more than one team member, or a larger AI search quota, Pro is the upgrade.
When should I upgrade to Pro?
Three signals: you have more than 20 SKUs and entering them by hand is painful, more than one person in your company trades on the platform, or you are actively sourcing and hitting the standard AI search quota. Pro unlocks pricelist upload — Excel, PDF, and CSV up to 10 MB, parsed automatically by AI — plus unlimited active offers, up to three user accounts per company, and a larger AI search quota. Commission stays at 0%.
What extra do I get with VIP?
VIP is Pro plus the two things larger operators need: up to 15 user accounts per company (so a full sales or sourcing team can work in parallel) and the maximum AI search quota on the platform (for teams running high volumes of sourcing queries per month). Pricelist upload, unlimited offers, and 0% commission all carry over from Pro.
How many user accounts come with each plan?
Basic: 1 user account per company. Pro: up to 3 user accounts per company. VIP: up to 15 user accounts per company. Each account has its own login; offers and enquiries are shared at the company level so the whole team sees the same pipeline.
Can I try Pro for free before subscribing?
Whether a free trial will be offered for Pro is still being decided and will be announced alongside Pro pricing. What you can rely on today: the Basic plan is free forever, with no card required, so you can register, post up to 20 offers manually, and use the AI search at the Basic quota before deciding whether Pro features are worth the subscription.
What happens to my offers if I downgrade from Pro to Basic?
Basic allows up to 20 active offers. If you downgrade from Pro while you have more than 20 active offers, the offers above the cap will be hidden (not deleted) until you either delete some to drop below 20 or re-upgrade to Pro. Which offers get hidden first (newest or oldest above the cap) is a product decision that will be confirmed before Pro launches. Your pricelist uploads and historical enquiries remain in the account either way.
Start on Basic. Upgrade when you scale.
The Basic plan is free forever — register, post up to 20 offers manually, run AI searches at the standard quota, and trade at 0% commission. When you outgrow the Basic limits, Pro and VIP are there. See how First FMCG works before you register, or go straight to sign-up — it takes about two minutes.